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When all this is over, will it pay business to be kind?

 

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Pitching in: Gary Foley MD of Future Plastics which joined the national effort by making PPE face masks at its plant in Navan. Photo: Steve Humphreys

Pitching in: Gary Foley MD of Future Plastics which joined the national effort by making PPE face masks at its plant in Navan. Photo: Steve Humphreys

Pitching in: Gary Foley MD of Future Plastics which joined the national effort by making PPE face masks at its plant in Navan. Photo: Steve Humphreys

I am not a financial analyst, economist or a Malcolm Gladwell and I do not have a crystal ball to definitively predict what will happen to the corporate world when we eventually emerge from this Covid-19 emergency.

It's easy to foresee the bloodbath - on Grafton Street and in certain sectors- which has already begun in terms of liquidations and receiverships. What is more intangible is the effect this long drawn-out crisis will have on corporate behaviour and corporate reputation.


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