Bald facts reveal web interest in hair loss treatment as clinics seek new scalps
The number of inquiries into hair transplant surgeries have more than tripled in the past 12 months, according to a healthcare search engine.
Hair loss clinics in the UK have seen a 165% surge in inquiries in the past year, with one in 10 searches coming from people between the ages of 18 and 24.
WhatClinic.com said people appear to be following celebrities including Wayne Rooney, James Nesbitt and Calum Best in undergoing surgery to get a fuller head of hair.
It also reported a huge increase of 230% in inquiries to overseas clinics, where the cost of a hair transplant can be a fraction of the price of treatment in the UK.
Turkey, Poland and India appear to be the most popular places for people looking to address baldness or thinning hair, with more than 36,000 UK patients making inquiries to Turkey in the last year alone.
The private healthcare search engine said hair transplant surgery, also known as hair restoration or hair implantation, costs £4,975 in the UK on average, but as little as £496 in India.
It said that of all the popular destinations for Britons seeking hair transplant surgery, India has seen the greatest surge in demand with inquiries into the treatment from UK patients up nearly seven-fold (594%) in the past year.
The surgery sees healthy follicles transplanted from other areas of the body that are genetically resistant to balding, most often the back or the sides of the head.
WhatClinic.com director Emily Ross said: "Hair transplant surgery has evolved considerably in the past decade with ever more natural and effective looking results.
"The procedure - while low risk compared to other, more invasive surgeries - requires precision and expertise to ensure natural looking results. Our hair tends to fall in a particular way, and so each follicular unit must be placed by an expert according to a natural pattern for the best results.
"Pricing overall is also hard to evaluate, as there are two different techniques available. At the simplest level, each transplanted follicular unit takes time, and the more you have done, the more you are probably going to pay."