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Crowdfunding: Start-ups can avoid banks and find money directly online

Clay Hebert, the founder of Crowdfunding Hacks, also told a Disruptors conference in Dublin that firms can disrupt the work of major multinationals by speaking directly to customers. He added that crowdfunding - raising small amounts of funding from a range of different sources - cuts the cost of failure to zero, and will make people try to find success again.


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