Sunday 17 December 2017

Irish designer Giovanna Borza on the all important celebrity endorsement

Caitlin McBride

Caitlin McBride

Rising Irish designer Giovanna Borza is fast becoming a household name.

The half Italian fashion designer, whose work has been given the seal of approval by Made in Chelsea's Millie Mackintosh, said that social media plays a big factor in raising her profile.

Giovanna, who also dressed model Madeline Mulqueen last year while she accompanied fiance Jack Reynor on his international Transformers: Age of Extinction promotional tour, features as one of the handpicked designers at the new CREATE at Brown Thomas installation.

The Irish design hub features ready to wear and couture collections, millinery, accessories and crafts from names such as Blatithin Ennis, Aisling Ahern, Jill De Burca, Natalie B.Coleman, Mariad Whisker, Richard Malone, Derek Lawlor, Vivien Walsh and more.

Millie Mackintosh wears a scarf by Irish designer Giovanna Borza
Millie Mackintosh wears a scarf by Irish designer Giovanna Borza

CREATE will feature up to fifty Irish designers from Tuesday the 7th of July to Sunday 16th of August.

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