How I Got My Job: Joint CEO of LanaiBLO Katie Jane Goldin
In a running series on Independent.ie Style, we speak to Irish women who inspire us and find out how they got the job they're in today, what trials and tribulations they faced on their career path and what advice they have to give to working women in today's world.
This week, we speak to Katie Jane Goldin, joint CEO of LanaiBLO, Gold Fever, InStyler and GreatHairInspiration.com.
What is your job title?
I guess I would call myself joint CEO. My Husband Barry and I work together running all the brands; LanaiBLO, InStyler, Gold Fever and GreatHairInspiration.com.
Did you always want to work in the hair industry?
I was always interested in hair. My family were in the hair business, so it was always something I knew about, loved and understood.
Growing up, what did you want to be?
I actually wanted to be just like my father, a hypnotist. I idolised him growing up. I followed in his footsteps initially and did hypnosis for a few years! It came in handy when I hypnotised Barry into marrying me and then working together in the hair business!
How did you find yourself on this career path?
As my family were in the hair business, I had always understood the structure of hair and what was good for it and how it reacted with different products, heat, and how extensions behave. I knew there was a gap in the market back in 2011 for luxury hair extensions and also a number of hair related products. I started off distributing hair extensions and the InStyler and then moved into manufacturing when Barry joined the business in 2014, and we launched LanaiBLO Hairdryers in 2016.
Did you face any challenges along your way to this career?
Of course there are always challenges, but when you are determined you can overcome anything.
If so, what are some notable obstacles you faced and how did you overcome them?
One thing was cash flow in the early days. I wanted to do everything myself without any help from anyone when I launched initially back in 2011. So I used all my savings and did everything myself. I took the orders over the phone, was on the road signing salons, did all the stock and ordering, the marketing, branding and social media and then in the evenings I’d pack up the hair and send it out. As the business grew, so did resource, and I learned to delegate and outsource what I could.
Are you a believer in having a five year plan?
Yes! I love to plan. It keeps you moving forward in the right direction and, even if you veer off sometimes, you can easily get back on track when you know the road you are on to achieve what it is that you want to achieve.
What advice would you give to someone who wants to work in the hair industry?
Just do it. If its something that interests you, then absolutely jump in! Learn your skill and then just start. Shadow someone that is good at what they do. Learn from them, do internships and never give up on something that you want to do.
What women inspire you?
I have met a number of female salon owners over the years in the hair business. It's not an easy business and you really have to be committed to the industry. I admire salon owners, their drive and their ambition to create their own businesses.
What’s a typical day like?
Every day is different. I run four different brands; LanaiBLO Hairdryers, InStyler Curling Irons, Gold Fever Hair Extensions, greathairinspiration.com and I'm launching another two hair related brands this year. My days are busy! I start every day with my son Spencer. I give him a bottle and spend about a half an hour with him. I then hand him over and start my day. It could be answering emails, doing marketing, planning shoots, arranging hair extension training courses, dealing with VIP and celebrity clients. I then do my best to have dinner with Spencer, give him a bath and put him to bed. I then usually go back and do a bit more work on my computer before bed!
What has been the highlight of your career so far?
Winning Image Young Business Woman of the Year Award in 2013 was an incredible achievement. Then launching my own brand LanaiBLO hairdryers with my husband Barry has been very exciting.
What skills/traits do you think are necessary for your job?
You have to be a risk-taker, an innovator and thick skinned!
Where do you see yourself in 10 years?
Enjoying life with my family, having taken every work opportunity that came my way and living life to the full.