Showgirl style with Tootsie Royale
Tara McKeever established Tootsie Royale Millinery in 2005 and has since been creating bespoke hats and fascinators for showgirls and fashionistas amassing a celebrity following along the way.
Based in Dublin, Tootsie works by appointment only and all pieces are custom made. But, for those who consider headwear an elitist choice or a tad daunting at least, what advice can she offer?
I always advise people to go with something they’re comfortable in. Some ladies prefer smaller pieces like fascinators or more dainty headpieces while others tend to go a little madcap and over-the-top. It also depends on your height and face shape. If you are short (like me) you may favour a smaller brimmed hat.
Is there a hat to suit everyone or should some people just avoid them?
Most people can wear the small fascinator style hats just make sure you wear them the right way round!
What's the average price of your pieces?
Average prices start from €80 for the fascinators and can go up and up to €300. Generally the more elaborate pieces, usually the crystal-covered toppers are the most expensive. You are only limited by your own imagination!
Do you do rental?
I don’t do rental at the moment, but I am looking into it. As I generally design headpieces for specific outfits or costumes, rental is a little trickier for me.
What piece are you most proud of?
I have designed two large Kylie ‘Showgirl’ style head-dresses for the producer of the Tassel Club, a white one and a red one. They are huge with 3ft feathers and covered in crystals. Amazing.
Which did you enjoy making most?
My own bridal headpiece. I just recently got married and designed my own headpiece and shoes. The hat is a heart shaped pillbox style in deep purple covered in purple crystals and matches my 6ins hidden platform stilettos in the same colour and with crystals on each heel. It’s definitely my favourite, for sentimental reasons.
Should people go wild during racing season or stick to the classics?
Again, go with what you’re comfortable with but if you want to stand out there is no harm in adding a some drama to your outfit. When it comes to the races anything goes and a hat is the best way to make a statement and get noticed!
Top 3 tips when choosing headwear
• Make sure it suits your face shape.
• Make sure you feel comfortable in whatever you choose. Don’t be pressured into choosing something that may look amazing on the shelf but makes you feel ridiculous.
•As a general rule; if you feel good, you more than likely look good. Stay true to your own style!
Find out more at tootsieroyale.foliosnap.com