Irish fashion focus: Arnotts’ Rachael Armstrong — ‘With lockdown over we bought as much colour and sparkles as possible’
After the tracksuit years, it’s off-your-marks to recharge closets with a riot of neon and sparkle. For SS23, leisurewear is replaced by glorious statement dressing. Rachael Armstrong, womenswear buyer for Arnotts, says this season is bold and beautiful
'Alina' dress, €220; single-breasted blazer, €280, both Samsoe Samsoe; croc heels, €135, Dune London; mini knot cross-body bag, €195, Ganni, all Arnotts
Dress, €385, Stella Nova; sandals, €185, Kurt Geiger, both Arnotts
Dress, €400, Stine Goya; heels, €190, Dune London, both Arnotts
'Maria’ dress, €231; Sister Jane; chunky loafers, €120, Dune London, both Arnotts
Arnotts SS
Rachael Armstrong, senior contemporary womenswear buyer at Arnotts.
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‘You can feel such a buzz when you come up the escalators and on to the floor, it’s so bright and eye-catching,” says Rachael Armstrong, senior contemporary womenswear buyer at Arnotts. Brands like Essentiel Antwerp, Kitri and fee G are bringing us brights and statement patterns to rejuvenate our wardrobes. Alongside longtime favourites, there are some new entrants. “We brought Stine Goya in this season. It’s contemporary and Scandi, she has a great use of colour,” Armstrong remarks.
She keeps up-to-date on trends, with one eye always on the Arnotts woman. “We want to bring our customer on a journey, so she doesn’t feel like it’s getting stale.”
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