The release of Baz Luhrmann's remake of 'The Great Gatsby' is still months away but the fashion world's preoccupation with Scott Fitzgerald's heroine Daisy Buchanan and her flapper pals shows no sign of relenting.
Gucci, Cavalli and Etro channelled Art Deco brilliantly this season and their beaded flapper dresses were some of the best looks at the S/S12 catwalk shows.
For summer flapper magic, look no further than Karen Millen, who has a super-chic black-and-gold flapper dress (left) arriving next month.
The €399 price tag is explained by its elaborate beading, floaty chiffon panels on the skirt and uber-sexy shoulder detail fans out in three straps.
Meanwhile, Oasis has a more budget-priced fringed dress at €94 and its Collette range is packed with affordable pearls.
However, you will find the real thing at Rhinestones on South Andrew Street, Dublin, where owners Catherine and Bernadette are experts on all things Art Deco which came into its own in 1925, the year Fitzgerald's 'The Great Gatsby' was published.
Our shoot has a strong Irish connection with six 'wow' dresses and headpieces from Irish designers.
Model-turned-designer Julie Flynn created two amazing devoré and digital-print dresses trimmed with gold foil for her NCAD graduate collection.
Milliner extraordinaire Jaime McEleney (a name for your Little Black book) took our challenge to create headpieces for Julie's dress.
His 'Tallulah' headpiece and cute cloche hats in cutwork felt and gold sinamay are available to buy from Atelier 27, Ruth Ni Loinsigh's amazing emporium on Drury Street.
On the high street, check out the 'Great Gatsby' hats at M&S, while Clarks have some very authentic-looking flapper footwear from Mary Portas.
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Celebrity hair and make-up artist Billy Orr created the Gatsby curls by spraying January’s hair with Elnett hairspray before curling with a hot tongs and later brushing out.
“This flapper look is all about the smokey eyes,” says Billy, who used L’Oreal Paris products to achieve the dramatic eyes and lips. First step was using black Superliner Gel Intenza as a creme eye-shadow, patting it on with a brush and blending to create the shape. Then, use Colour Appeal Mono eye shadow in Timeless green to intensify the smokey eye, add a dot of silver in the centre of the lid for more shimmer.
He finished off with a black kohl pencil to make the eyes smoulder and used Extra Volume Collagen mascara. The lips were painted with Colour Riche in Cassis Passion.