The 'Amy effect' strikes again as designer Umit Kutluk reveals waiting list for her €2,000 IFTA dress
It’s handbags at dawn among fashion fans as they clamour to get their hands on Amy Huberman’s IFTA dress.
The ‘Amy Effect’ has struck again - this time for designer Umit Kutluk who said they’ve been inundated with queries about the floral couture dress she wore to the recent awards event.
The popular actress is in good company when it comes to favouring his designs – Ireland’s richest female singer Enya, is also a big fan of his creations.
Kutluk, a Grafton Academy graduate, said that Amy’s long-term stylist Ingrid Hoey spotted the dress in his studio when she was scouting for the Amy's red carpet look.
“She said ‘this is the dress for Amy’ and she took a picture of it and sent it on to her and she loved it. She tried it on and it fit her perfectly,” Umit told Independent Style.
He said that the mother-of-two is the best advertisement for any designer as she’s always credited for her style choices.
“She’s lovely, like a model with a very good figure and people absolutely loved the dress. She looked amazing in it and we had lots of queries about it and lots of really good feedback. The publicity has been great,” he said.
The dress, which costs a cool €1,885, won’t be available until July due to the pain-staking amount of work that goes into creating just one dress, with Umit saying it could take half a day just to hand-stitch one of the flowers.
“It was very time consuming. It’s made using French lace so it takes a lot of time to make it,” he said.
The Turkish-born designer was also enlisted to help design some new looks for enigmatic folk singer Enya as part of her promotional tour for her new album ‘Dark Sky Island.’
Umit said she was a “lovely lady” and they designed about five or six unique pieces especially for her new tour and album.
“We did a couple of fittings with her, she’s absolutely lovely,” he said. “Just two days ago, we sent one of the pieces away to her for one of her concerts and there’s a video of her gone online where she’s wearing a red cape dress that we made for her especially. She looked fabulous”
Now one of the hottest designers in Ireland, he’ll naturally be designing gowns for some of the celebrities attending next month’s Peter Mark VIP Style Awards.
He’ll also be one of the designers taking part in the Lexus Irish Fashion Collective at Trinity College . Featuring work from fashion designers like Philip Treacy, Simone Rocha, and Sharon Hoey.