Copeland to pass on his secrets for €9,000 a pop
He has dressed James Bond, Olympic heroes and world-famous sports and music stars, but tailor Louis Copeland's latest business move is to pass on the secret of the well-made suit.
Louis and his brother Adrian are setting up Ireland's first National Tailoring Academy, offering a post graduate, full-time one-year course in bespoke fashion tailoring.
Teaming up with the Dublin Institute of Technology (DIT), they will award a diploma and the course starting in September will cost €8,995.
However, having the money is not enough and applicants will have to present a portfolio of work before they will be accepted.
"It's about having tactical knowledge, knowing what to look for under the bonnet," said Louis, whose family have been dressing Irish men since 1908.
The idea for the academy came about because Louis was receiving so many requests from fashion students wanting to visit the workrooms and requesting internships with his master tailors.
In his day, Louis studied tailoring and textiles at the 'tech' in Parnell Square and later worked in a factory.
The secret to a well-made suit, says Louis, is how the sleeves are put in, how the lapels are rolled, how the jacket sits on the neck and shoulder and the height of the buttoning.