Monday 27 January 2020

Nadiya Hussain rules out joining Bake Off on Channel 4

Nadiya Hussain has signed a deal to work for the BBC
Nadiya Hussain has signed a deal to work for the BBC

Nadiya Hussain has ruled out a move to The Great British Bake Off on Channel 4 after signing a deal to work for the BBC.

Hussain, 31, said that she would continue to work on The One Show and other "programme ideas" for the broadcaster.

"Since winning The Great British Bake Off I've been lucky to have had some amazing opportunities with the BBC," she said.

"I believe that making it my home gives me the scope to work across such a unique range of diverse and interesting projects.

"I'm delighted to announce that I will continue making films for The One Show, as well as developing other exciting programme ideas. I never thought this would happen, but it is and I have to admit, I'm going to embrace it."

Hussain had been tipped as a possible presenter or judge after Mary Berry, 81, and hosts Mel Giedroyc, 48, and Sue Perkins, 47, decided to stay at the BBC.

Hussain, who won the show in an emotional final in 2015, recently appeared to embrace the show's move to Channel 4, saying: ''Change happens, change comes and wherever it goes, whatever it does, I just want it to do well because it's something I've spent the last six years watching.''

Director of BBC content Charlotte Moore said : "Nadiya is an exciting new talent and it's been great watching her thrive creatively since she won Bake Off last year.

"She has a refreshingly authentic voice, great warmth and charisma and a natural ability to connect with audiences. I'm really looking forward to exploring new territories and perspectives with her."

After days of speculation, Paul Hollywood announced that he would make the move to Channel 4, saying that he could not ''turn my back'' on the white tent, which is where he belongs.

"It's been a huge part of my life in the past few years and I just couldn't turn my back on all that," he said at the time.

Berry, who has been at the heart of the BBC1 show, announced she would be remaining at the corporation and saying ''farewell to soggy bottoms''.

"My decision to stay with the BBC is out of loyalty to them, as they have nurtured me, and the show, that was a unique and brilliant format from day one. I am just sad for the audience who may not be ready for change, I hope they understand my decision," she said.

Jennifer Saunders recently shot down rumours that she and Dawn French are set to be the new Bake Off presenters, saying that they were "complete bollocks" and Channel 4 recently denied reports that Delia Smith was being lined up for the new show.

Hussain has already enjoyed huge success on the BBC with The Chronicles Of Nadiya, in which she travelled to Bangladesh.

The show has been nominated for a National Television Award.

Channel 4 is believed to have paid £75 million for Bake Off, which has been attracting more than 10 million viewers on BBC1.

A Channel 4 spokeswoman said no-one had yet been approached about presenting or judging roles.

"As we have previously stated Channel 4 has not made any approaches about roles on the show," the spokeswoman said.

PA Media

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