(Life) Style wars: Gwyneth Paltrow 'thinks Blake Lively is ripping off Goop' with new site
Gwyneth Paltrow reportedly thinks she’s “in a different league” from Blake Lively.
The former Gossip Girl star, 26, recently launched her new lifestyle website, Preserve, prompting comparisons to Gwyn’s GOOP website, which the star has been running since 2008.
According to America’s OK! magazine, Blake reached out to the Oscar-winner for advice as she was preparing to unveil her pet project to the world.
But the outlet reports she was snubbed by the A-list actress, who apparently never responded.
“Gwyneth thinks Blake is ripping her off,” a source told the outlet. “She considers herself in a different league.”
A spokesperson for Gwyneth had not commented publicly on the claims at press time.
Blake, in her first Letter From the Editor last month, admitted she was “intimidated” to launch the site, but promised readers compelling content, including “people, stories, essays, videos and goods which hopefully inspire your home, your style and your tongue”.
"Sitting down to write this editor’s letter has been the hardest thing I've done yet on my Preserve journey. I'm more intimidated than I should probably admit. I'm no editor, no artisan, no expert. And certainly no arbiter of what you should buy, wear, or eat,” she wrote.
In what some gossips branded a dig at Gwyneth, who is known to promote luxury items on GOOP, Blake continued: “There's expensive stuff. Inexpensive stuff. And everything in between. But their value, is up to you. We may romanticise it, calling it treasure. What we're really saying is, we see worth on every level."