The seven ages of man's hair
Flogging beauty products to men is a hard sell. We pay so little attention to our physical and mental well-being that you have to feel sorry for Gerard Butler attempting to convince us that moisturiser is actually 'face protector' or for those Lynx ads that try to make us believe that smelling like a bordello will make people want to be around us. One physical attribute that we do care about, however, is our hair. It is inextricably linked to our notions of masculinity and as a result, it gets more attention than our skin, eyes, emotions, relationships, kids, and entire digestive system combined.