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Thursday 14 December 2017

Video: 5 of the worst football ads - Messi's dandruff, talking dolphins and Big Jack's breakfast

A dandruff free Lionel Messi
A dandruff free Lionel Messi

Leo Messi’s most recent Head and Shoulders advertisement was another example in an extensive list of the football and commercial world awkwardly colliding.

Footballers are always in demand when it comes to marketing products and more often the not the results are shameless plugging and a world removed from Oscar-winning performances.

Here are five of the worst which features the Barcelona star and his Head and Shoulders stable-mate Joe Hart, while Jack Charlton’s effort from 20 years ago is still widely remembered.

As we said, there is no shortage of choice.

Lionel Messi

The Barcelona star was keen to emphasise that true football greatness can only be achieved with a clean head of hair.

Joe Hart

The Manchester City has been on the receiving end of terrace abuse thanks to his role in these cringe-worthy Head and Shoulders ads. Hard to argue he doesn’t deserve it.

Fernando Torres

The Chelsea striker may well be better in the kitchen than he is in front of goals.

Shinji Kagawa

Doubtful there will be a more bizarre football advert that this one featuring Man United’s Japanese star. Kagawa talks to dolphins and plays football with a goalscoring dog. As you do.

Jack Charlton

The Shredded Wheat ad is 20 years old, but will be remembered by a generation of kids who shuddered at the thought of being fed the cereal. Even if Big Jack said so.

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