Hull have accepted a bid in the region of £10million for winger Robert Snodgrass from Premier League rivals Burnley, Press Association Sport understands.
Burnley and West Ham both had earlier offers for Snodgrass, 29, turned down earlier in the transfer window, but Hull have reluctantly agreed to let the Scotland international go after the latest bid was closer to their own valuation, a Tigers spokesman has confirmed.
Hull head coach Marco Silva drafted in Liverpool winger Lazar Markovic on loan from Liverpool this week, while three other players have arrived at the KCOM Stadium this month.
Snodgrass has scored nine times for the Tigers this season, two more than Burnley's top scorer Andre Gray has managed, while another three for Scotland has taken his tally to 12 in 28 appearances for club and country.
Having signed only Joey Barton this month, Clarets boss Sean Dyche appears to have highlighted the wide positions as areas of need after identifying Norwich's Robbie Brady as another target.
Getting Snodgrass over the line is far from a formality at this stage as Burnley have not yet agreed personal terms or conducted a medical on the player.
The Scot has plenty of other top-flight admirers and having seen the Clarets reach Hull's valuation, there is understood to be a strong possibility that West Ham and Middlesbrough could both now step up their interest to try and lure him to them.
Whatever the destination, it does appear Snodgrass has played his final game for Hull.
A muscle injury kept the midfielder out of last weekend's loss at Chelsea and having still not returned to training, he will be absent for the second leg of the EFL Cup semi-final against Manchester United on Thursday night.
In December the club triggered a one-year extension in Snodgrass' deal, meaning he is under contract until the summer of 2018, and while Tigers boss Marco Silva would love to keep him around for their relegation scrap, he admits he is powerless if any player wants to depart.
Asked before the Burnley news broke if he is hopeful Snodgrass would stay, Silva said on Wednesday morning: "Of course.
"Our most important players, we need to try to do what is possible to keep these players. But it's not only what I want. Sometimes the players want different things."
West Ham have reportedly also had an offer accepted for Snodgrass.
According to Sky Sports News, the London club made an improved offer to Hull for the player. Neither club was available for immediate comment on the report.