Cristiano Ronaldo sells image rights to Valencia owner
Cristiano Ronaldo’s face is not his fortune but it certainly helps bring in a few quid. Not content with being handsome, talented, rich and bilingual, the Portuguese superstar is now hoping to crack Asia. As Tracy Flick says in Election:
“Coca-Cola is by far the world's number one soft drink and they spend more money than anybody on advertising. I guess that's how come they stay number one.”
Ronaldo has done what we’d all do in a similar situation and sold his image rights to Peter Lim, the Singaporean businessman and investor who is Valencia’s majority shareholder. Conflict of interest? Not really.
Interestingly, Lim also has a 50% stake in Salford City FC, the non-league club run by alumni of Manchester United’s notorious Class of ’92. Phil Neville is apparently on the verge of being named Valencia’s assistant manager and this probably explains why.
The Real Madrid man made this particularly moving statement:
“I am very excited to announce my latest deal with Mint Media, owned by my good friend, businessman Peter Lim from Singapore, to acquire my image rights.”
This should give inspiration to every aspiring young footballer out there who has ever dreamed of one day being able to sell their image rights.