City and Pool raise prices
Manchester City and Liverpool are the latest clubs to raise ticket prices, with fans of both facing an average rise of at least 6pc.
FA Cup winners City, who secured Champions League qualification last week, have announced a hike of 6pc for next season, while Liverpool fans are set to be hit with a 6.5pc rise.
With Arsenal announcing a similar rise and champions Manchester United increasing prices because of the 2.5pc rise in VAT, Premier League supporters must overcome the added burden on their finances in difficult economic times if they are to watch their team next season.
City and Liverpool defended their hikes, pointing to initiatives to entice younger supporters and pensioners to games.
A City spokesman said: "The club has carefully considered its pricing policy and has frozen prices for over-65s throughout the stadium and those for family stand level one. The incredible £260 value adult membership has been retained, which, at just over £13.50 per game, is bettered by only a handful of clubs in English football.
Liverpool, who face missing out on European football for the first time since 1999-2000, have cut admission prices for U-16s.
"We have taken a considered view on these prices, taking into account the state of the economy, our ability to compete in a competitive football market and our aspirations for the season," said managing director Ian Ayre.