Tuesday 12 December 2017

TV3 considering bid to challenge RTE for Olympic Games broadcasting rights

Katie Taylor celebrates winning Olympic gold in London in 2012
Katie Taylor celebrates winning Olympic gold in London in 2012

TV3 may attempt to outbid RTE for broadcasting rights for the Olympic Games if free-to-air rights are sub-licensed to an Irish broadcaster.

The Discovery Channel-owned Eurosport purchased the rights for the summer and winter games from 2018 to 2024 in a deal worth €1.4bn but the deal stipulated that 200 hours of coverage must be made available to broadcasters in each domestic market.

TV3 Head of Sport Kieran Holden confirmed that the broadcaster would be interested in availing of the deal.

“Obviously there has been a lot of talk about the Olympics moving to a pan-European broadcaster rather that the current deal the IOC have with the EBU (European Broadcasting Union)," he told the Irish Examiner.

“That could open up opportunities for us with the sub-licensing of events, something that we have not had the chance to do before because of the way the rights were sold by the EBU.

“We are interested in all sports rights if they are of interest to an Irish audience and are commercially viable.”

TV3 will broadcast every game live from this year's Rugby World Cup in England and Wales.

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