'It was a good knock, we'll see next time' - McGregor and Diaz doing their part to get rematch booked
Conor McGregor and Nate Diaz are upping the ante to ensure their rumoured rematch gets booked by trading barbs on social media.
In the odd world of UFC matchmaking, fighters are all too aware that the most viable way to secure a bout with an opponent of their choosing is to stir up a good and lengthy Twitter feud.
Needless to say, the more protracted and profane the digital joust, the more likely it is to generate hype and force the hand of matchmakers Joe Silva and Sean Shelby.
For combatants of the calibre and renown of McGregor and Diaz, such endeavours are rarely necessary. Given the windfalls these guys can conjure, the promotion are hardly in need of an extra push to bring them together.
Of course, their last showdown, which Diaz won via second round submission at UFC 196, came about by necessity and not the design.
When lightweight champion Rafael Dos Anjos broke his foot just 11 days before his scheduled title fight with McGregor, Diaz was drafted in before pulling off the most significant win of his near decade long stint with the UFC.
Last week, Ariel Helwani reported that the UFC are very close to booking the sequel to a bout that allegedly drew 1.5m pay-per-view buys.
Interestingly, McGregor is said to be insistent that they fight again at welterweight and not lightweight, which is Diaz’s usual division and where the featherweight champion's long term future most likely lays.
As the UFC keeps us all hanging in anticipation before announcing what will almost certainly be the main event for UFC 200 on July 9, McGregor and Diaz have gone ahead and stirred the pot.