Kildare boss Joe Quaid is quickly learning that preaching the hurling gospel in a non-traditional county can bring a unique set of challenges.
Quaid is flabbergasted by the lack of enthusiasm in some quarters of Kildare, with many of the last year's senior squad not reporting back for duty in 2017.
Steeped in hurling tradition, the frustrations of the former Limerick goalkeeper boiled over after watching his charges suffer a nine-point defeat to IT Carlow in the Walsh Cup last Sunday.
"We have a huge change in the panel again so a lot of fellas that we put a lot of time and effort into last year aren't available to us for one reason or another," Quaid told the Leinster Leader.
"We have trawled the county; every three-legged dog has been asked to come in that we believe is up to the standard but the one thing we have is a bunch of lads here at the moment that are willing to give absolutely everything for Kildare.
"Coming from a traditional hurling county where everyone wants to play, it's frustrating when you ring someone and ask them do they want to play hurling for their county and they say 'Nah, I couldn't be bothered'.
"I have had more phone calls from guys outside of Kildare wanting to play with Kildare than from Kildare lads."
Elsewhere, Cork's footballers have been given a huge boost with the news that veterans Alan and Donncha O'Connor will return for another year despite having limited involvement under Peadar Healy last season.
Neither are expected to feature in early-season competition, however, as they are eased back into training, while Brian Hurley also won't see action until the early stages of the League as the Castlehaven attacker continues to rehabilitate a hamstring tear which saw him undergo surgery last August.