Tuesday 22 October 2019

Ulster's ticket price cut brings supporters back

 

Munster hurling is the other big success, showing an increase of more than 10,000 on last year. (stock photo)
Munster hurling is the other big success, showing an increase of more than 10,000 on last year. (stock photo)
Martin Breheny

Martin Breheny

ULSTER'S decision to cut ticket prices for this year's football championship appears to have yielded rich dividends, with attendances showing a dramatic increase on last season.

With a sell-out Cavan v Donegal final to come on Sunday week, Ulster are enjoying a boom season, with overall attendance figures up by 51pc on last year.

That includes the Armagh-Cavan semi-final replay but even when that's removed, the total turnout has increased by almost 21pc.

Munster hurling is the other big success, showing an increase of more than 10,000 on last year.

That's in marked contrast to Leinster where hurling has dropped by 11,000 for the first four rounds, while football continues at last year's disappointing levels. The nine football games so far have been watched by an average of 8,811, compared with 13,258 for Ulster's eight games.

Connacht's average is 9,020 so far, with Munster on 3,087. Connacht's figures were negatively impacted by having no Galway v Mayo game, which is always the top attraction.

Ulster increased their admission prices last year and suffered at the turnstiles as total attendances dropped significantly, leading to a 17.5pc slide in gate receipts.

They reacted this year by reducing prices for the first round and quarter-finals by around 17pc.

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Various other packages were also put in place in an effort to tempt more people through the turnstiles and it appears to have worked.

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