Elverys have launched the new Mayo away jersey with a slogan their supporters will be dearly hoping to ring true this year.
The reigning Connacht champions will be attempting to finally get their hands on Sam Maguire and the mindset shift in the county of recent years, despite more agonising defeats in Croke Park is highlighted in the launch.
"This year is different – Dare to be different" is the chosen slogan as Keith Higgins,. Lee Keegan and Donal Vaughan proudly showed off the slick new black kit.
The new jersey is expected to get its first run out against Kerry this weekend when Mayo open their National league campaign with a trip to the All-Ireland champions.