Saturday 24 March 2018

Martin Breheny: GAA must reach out to world

Martin Breheny

Martin Breheny

DESSIE FARRELL makes an interesting point about the vast untapped market for TV coverage of Gaelic Games among Irish-Americans.

The Gaelic Players Association CEO says that, with 40 million people of Irish extraction in the US, there's enormous scope to bring football and hurling to a much wider audience than is currently the case.

The GAA say they are committed to expansion and with technology advancing all the time, the day isn't far away when people in any corner of the globe can view a championship game of their choice.

It sounds like it could be a right little earner for the GAA, while at the same time showcasing their unique games to a world audience.

Irish Independent

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