Local Enterprise Office (LEO) Wexford is running a free webinar on email marketing on Friday, August 7.
This two-hour webinar will focus on the value of targeted newsletters to reach your chosen audience.
Areas that the webinar will cover include how to gather a database of email addresses; how to segment your database; how to build a newsletter via the MailChimp platform; and how to create consistency and build trust and brand awareness in your newsletters.
According to LEO Wexford, the aim of the programme is to communicate why newsletters are still an 'effective' tool as part of your email marketing strategy. The webinar will also look at how to comply with GDPR regulations.
The trainer on the day will be Neil McCreadie from Inkfish Digital Marketing.
See https://www.localenterprise.ie/Wexford for more information.