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Straight Talking It’s undignified, slightly unbecoming, but the lines have been drawn and the Black Friday battles can now commence

Simon Bourke


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In theory Black Friday is a good idea....a good American idea.

In theory Black Friday is a good idea....a good American idea.

In theory Black Friday is a good idea....a good American idea.

Recently, in this column, I noted how Halloween had become a month-long celebration and how we had embraced this development without question. At the time I suggested it was a way of breaking up the year into small, manageable segments, giving us something to look forward to every few weeks like the dithering idiots we are.

And I thought that after Halloween came Christmas. I thought eight weeks wasn’t too long for us to wait, that our levels of dopamine would slowly regulate before the next big rush of excitement. Of course, as usual, I was wrong. Because while I was keeping a watchful eye out for Thanksgiving, ready to pounce on any Irish person who threatened to adopt a holiday which has no relevance in this land, another American import was sidling up behind me.


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