Killorglin's tourism drive
Tourism in Killorglin and Mid Kerry received a welcome boost recently when awarded €64,480 under the Town & Village Renewal Scheme in partnership with the Killorglin Chamber Alliance which will go towards a revamp of the tourist office in Killorglin, expected to be open in March 2018.
Providing modern, up-to-date facilities for tourists, the new office will also include detailed maps, videos and blog posts designed to inspire people and encourage them to enjoy Killorglin and Mid-Kerry's scenery, festivals and outdoor activities, all of which are an integral - if on occasions slightly overlooked - part of what the region has to offer.
A major PR and marketing strategy is also part of the overall drive to foster greater national and international recognition of the region through travel publications and tour operators.
Jens Bachem is the Chairman of the Mid Kerry Tourism Cluster and he said they are grateful to the Department of Arts, Heritage, Regional, Rural and Gaeltacht Affairs for recognising their hard work by awarding them such a substantial grant. Jens emphasised the great opportunity that exists to grow tourism in Mid Kerry and to showcase all the area has to offer for staycations or foreign visitors to Kerry.
"This region has much to offer and with the addition of a new flight from Berlin to Kerry Airport in recent weeks, it brings huge opportunity and potential for us to get the word out there about all Mid Kerry has to offer," said Jens.
Local businesses, accommodation, and tourist amenity providers in the region are also asked to be a part of the revamped tourist office by submitting maps and promotional videos that will be considered and produced for upcoming press opportunities. This content can be sent to firstname.lastname@example.org.
"We've been working really hard on promoting Mid Kerry Tourism Cluster over the past eight years or so, and we're asking people to come on board by becoming members and showing their support," said Brian Keary, Executive Member of Mid Kerry Tourism Cluster.
He added: "In many ways it's a forgotten part of the county and this is mainly due to the fact we're on the footsteps of the Ring of Kerry and Carrantuohill. Mid Kerry is a gateway to both and yet people seem to drive through rather than stay there. We're trying to change this way of thinking as Mid Kerry is an ideal place to stay and enjoy holidaying in Kerry."
The 'Town & Village Renewal Scheme' is a countywide strategy aimed at rejuvenating rural towns and villages. Kerry County Council advertised for expressions of interest earlier this year and selected 15 proposals for development which were then submitted to the Department. The scheme is administered by the Community Department of Kerry County Council.