Oldham Athletic chiefs have handed the League One club's fans a £1m incentive ahead of this summer's World Cup in South Africa.
Latics directors have come up with a scheme in which season ticket holders will receive a 100pc refund on the cost of their ticket if England go on to lift the trophy.
Near-neighbours Burnley ran an equally successful scheme last season, whereby fans were offered a full refund should the Turf Moor club be promoted to the Premier League, which they did under now Bolton Wanderers boss Owen Coyle.
Guy Walker, Oldham's sales and marketing manager, told the club's official website: "This is a great way for our fans to back England to win the World Cup for the first time in 44 years.
"Hopefully it will provide an incentive big and powerful enough for fans to purchase season tickets for 2010/11."
To be eligible, fans have been informed that they must buy their season tickets before May 29.