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Sky on-demand launch

SKY has launched a new on-demand service in Ireland.

Sky Ireland said the service gives viewers with a Sky+HD box and a broadband connection access to thousands of hours of content.

It gives them greater flexibility and control over how they watch it, the company added.

Content from up to 50 channels is available, including children's programming and documentaries, as well as 1,500 movies and more than 100 box sets, such as Mad Men (pictured above) and Modern Family.