ONE in three parents admit being separated from their children.
Shopping centres are the most common location where children have been lost, according to a national representative survey for Kooliobandz, who make identity wristbands.
The research of 656 Irish parents has found that parents aged between 45-54 years old are the most likely to temporarily lose their children and under 35s were least likely.
When asked how they were reunited with their lost child 48pc of parents used the assistance of the public, 32pc found the child by themselves, 13pc were helped by store security. A further 3pc used ID located on the child and 2pc managed with the assistance of gardai.