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Germans love dairy

A RECORD €316m worth of Irish dairy products were consumed in Germany last year.

Kerrygold is the number one butter brand in Germany, selling enough packets to stretch 15 times from Dublin to Berlin.

Managing director of the Irish Dairy Board in Germany, Gisbert Kugler, said the firm boasts a market share of 17pc and a brand share of more than 50pc. "This equates to over 200m packs of butter in over 23,000 outlets each year – enough butter to stretch 15 times from Dublin to Berlin," Mr Kugler added.


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