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Betting app

ONLINE bookmaker Betfair has launched the world's first-ever sports-betting app on the iPhone for the World Cup in South Africa.

Available free of charge in Apple's App Store, the 'Betfair Client' app is a downloadable product that takes advantage of the handset's multi-touch interface and high-resolution screen of the iPhone. The new app will mean supporters with an iPhone can have a flutter no matter where they are watching the World Cup finals.

It is also a response to customers seeking real-time mobile access to Betfair to facilitate betting in running.