MODEL mum Pippa O'Connor Ormond has revealed that becoming a mum has encouraged her to ramp up her charity work.
The Kildare native has been appointed as an ambassador for CMRF, the fundraising body for Our Lady's Children's Hospital Crumlin.
"Now that I'm a mum I tend to do more for them when I can. It's only since becoming a mum that I truly appreciate the work that they do."
Her first-born Ollie is 21-months-old now and his arrival instantly rearranged her priorities. "You grow up over night," she said.
The 30-year-old has taken part in ward walks and previously co-hosted a ball with her husband, RTE presenter Brian Ormond, to raise money for both Crumlin and Temple Street hospitals.
"Even the last couple of years going there and meeting the same children who are still there, it's so hard for those families and on those kids.
"The staff are so lovely and upbeat even if they've had a really tough day. They're like angels," she commented.
"They need more help and recognition and if me being involved in some way helps then it's the least I can do."
Having a baby has changed her work life too she said, causing her to focus on other pursuits. She is building a successful fashion following both online and off with her blog and fashion days out.
"I kind of knew when I was pregnant I needed to start thinking about other things and planning ahead," she said.