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Adverts watchdog raps Greyhound over letter

GREYHOUND Recycling has received a slap on the wrist over a "misleading" letter to a customers.

The Advertising Standards Authority of Ireland (ASAI) upheld a complaint from a householder, who claimed it offered to subscribe her to a plan which would have cost more than other options.

Greyhound has been writing to customers proposing tailored plans based on the amount of waste a household generates.

ASAI has now said customers were entitled to expect that the plan recommended by Greyhound would not prove more expensive that other alternatives. Greyhound said that "the customer was advised that they had choices at all times".