FAILTE Ireland wants to see Dublin become a New Year's Eve destination similar to Edinburgh.
A three-day New Year Festival (NYF) will start in the city today and hopes to attract 50,000 visitors to the capital.
Traditionally Dublin is quiet at New Year's says Orla Farrell of Failte Ireland but the organisation, alongside city businesses, is working to change that.
"We want to make Dublin a destination at this time of the year and that's why we have extended over three days," she told the Herald.
Around a fifth of those who will descend on the city to ring in 2015 will travel from overseas.
NYF has been running four years, this year the tourism body will work out the economic benefit of the influx of visitors.
To mark New Year's Eve itself a procession of lights will kick off at 7pm on St Stephen's green with installations, fire performers and musicians making their way to Dublin Castle.
Concert Later in the evening the annual NYF Countdown concert will rock Meeting House Square in Temple Bar.
Kodaline will headline this year's show with special guests James Vincent McMorrow and Walking on Cars.
For music lovers there are several events happening around the city. More details about the New Year Festival can be found at nyfdublin.com