HE is the pop manager with the Midas touch.
So wannabes from across Ireland, the UK and even Europe are expected in the capital later this month when pop svengali Louis Walsh holds auditions for his latest boyband.
Taking place in Dublin's Button Factory on May 19/20/21, the X Factor judge will be helped by long-time friend and Eurovision winner Linda Martin and choreographer Stuart O'Connor.
The successful group could even end up featuring performers with a past, with Walsh telling friends he won't bar members of unsuccessful acts turning up to audition.
"Louis, most of all, understand that there are all sorts of reasons why some groups don't make it. He is prepared to give everyone a chance as long as they are talented and willing to work hard," said one insider.
Pop success could come quickly, with sources saying the Mayo man is already in talks with record labels that want to sign his new act.
"Having turned Boyzone and Westlife into stars overnight, Louis knows exactly what to do and has all the connections to make it happen. He's as hungry to have a hit as his new group," added the insider.
Former Westlife member Nicky Byrne spoke of Walsh's excitement to get his new group off the ground.
"Louis is in his element when he finds something good and wants to share it with the world.
"He's famous for the X Factor, but at the end of the day, he just loves music and anywhere he lives is crammed with CDs.
"I'm sure he has some great unknown songs picked out already and is waiting to find a group to do them."
The 60-year-old is also working with Shane Filan on a solo album after the Sligo man signed a new record deal with London Records last month.
Walsh is expected to make a call for singers to turn up for auditions in a slew of TV appearances over the next few weeks.