Vivienne is supporting Organ Donor Week
This week is Organ Donor Awareness Week and a Skerries RTE News reporter is fronting the publicity campaign around the week-long event aimed at encouraging everyone to carry a donor card.
The Irish Kidney Association's Organ Donor Awareness Week runs all this week and was launched at the Mansion House recently.
Organ Donor Awareness Week 2016 (2-9 April) is organised by the Irish Kidney Association. The campaign will feature RTÉ News Anchor and Courts correspondent Vivienne Traynor, from Skerries, in radio advertising as well as on posters encouraging the public to support organ donation.
Vivienne witnessed first-hand the whole process of organ donation and transplantation from a deceased donor for her nephew Martin in November 2014.
She explained that this was a very different experience from five years previously when she was a living kidney donor to him.
She said: 'I was touched that a family in the midst of all their grief took the time to consider someone else. The kindness of strangers meant so much to us.'
The focus of Organ Donor Awareness Week is to raise awareness about the ongoing and ever increasing demand for organ transplantation which relies on the public for organ donation.
Its key message is that families need to talk and keep the reminders of their willingness to donate visible by carrying the organ donor card, downloading the Smartphone App and permitting Code 115 to be included on their driver's licence.
Speaking at the launch Mr. Mark Murphy said: 'The vast majority of the Irish public is willing to donate organs and we now have the infrastructure to lift organ donation to the next level, like the Spanish model of organ donation whose rates are twice ours.
'With all the recent changes in our organ procurement structure including the establishment of Organ Donation and Transplant Ireland, led by Prof. Jim Egan and six personnel are now working inside our Intensive Care Units championing organ donation, we are hopeful that many more opportunities for organ donation and consequently transplantation will be realised."
Organ Donor Awareness Week also serves as a fundraising exercise for the Irish Kidney Association as 74% of its funds are generated from. Find out more at the association's website at www.ika.ie