New €8.5m Joe Duffy showroom officially launched at Airside
The new €8.5m Joe Duffy Jaguar Land Rover showrooms at Airside in Swords has been officially opened.
The launch of the new 30,000 sq/ft showroom was attended by 300 loyal customers, local VIPs and Jaguar Land Rover enthusiasts.
RTE Sport Presenter, Darragh Maloney, was MC for the evening and welcomed Irish Rugby legend Shane Byrne and Dublin GAA Manager Jim Gavin for a discussion on the season's upcoming sporting events.
They were joined on stage by Après Match stalwarts Gary Cooke and Barry Murphy for an entertaining sports themed Q&A panel.
Over the last six months, the Joe Duffy showroom has been transformed into a landmark building in the local community with a warm, refined and eye-catching design, featuring free wi-fi, a coffee bar and a relaxed lounge-style waiting area.
Gerard O'Farrell, Managing Director of Jaguar Land Rover Ireland, said: 'We are enjoying a period of rapid growth and a considerable part of our success is down to our excellent retailers. Joe Duffy Group's stunning new showroom is a great addition to our retail network and a sure sign of their commitment to grow their business and provide an even stronger service to their customers. This new facility is a fitting home for our fantastic range of Jaguar and Land Rover vehicles.
'We look forward to the continued development of our retailer network over the coming months.
'We want our showrooms to be a destination for our customers, offering a service befitting the quality product our consumers have bought into. '
Gavin Hydes, Managing Director at Joe Duffy Group said: 'This €8.5m investment is another essential step in our growth plans for Joe Duffy Jaguar Land Rover.
'It further demonstrates our commitment to JLR, their confidence in us and our strategy to provide first class facilities for our Jaguar and Land Rover customers.'