Well-known TV chef and Wicklow native Catherine Fulvio is leading a new challenge to stop food waste at home.
County Councils in Wicklow, Laois, Meath and Westmeath are joining forces with Catherine and Stop Food Waste to offer everyone a chance to get involved in this online version of the popular Stop Food Waste Challenge.
Participants are supported to find out how much food they are actually wasting and some delicious ways they can prevent it. The challenge will run online for four weeks, with the first video from Catherine on aired Sunday just gone at 8.30 p.m.
Each video will be followed up by a live Q and A session with Catherine via the Stop Food Waste Facebook page each Wednesday at 2 p.m. Tune in to ask questions about recipes and ways to minimise food waste at home.
Commenting on the initiative, Jim Callery, from Environmental Awareness at Wicklow County Council said: 'The Council is actively promoting climate action and food waste is one of the most effective ways that an individual can reduce their carbon footprint. It not only helps that environment but can save you money too.
'Food waste has a significant impact on the environment given all the energy and resources consumed in producing, transport, packaging of that food which are all wasted when that food is thrown out. In addition, if that food waste ends up in a landfill it produces harmful greenhouse gases as it decomposes.
'We are really excited to have Catherine Fulvio as the spokesperson for this Stop Food Waste Challenge. As one of Ireland's most well-known TV chefs she has a huge amount of knowledge that she can impart to followers on how to reduce their food waste at home.'
It is estimated that over one quarter of the food produced in the world for human consumption is wasted and every year people in Ireland throw out over one million tonnes of food.
The average Irish household is binning between €700 worth of food each year. Reducing food waste has been identified as one of the most effective things we can do to prevent climate change.
Participants of the online training initiative will also be in with a chance to win fantastic prizes, including passes to Ballyknocken Cookery School and signed copies of Catherine Fulvio's cookbook 'A Taste of Home.'