Louth family help to launch Barretstown battery initiative
A Louth family became the face of the new European Recycling Platform (ERP) Ireland 'Powering Positivity at Barretstown' initiative.
The Bartell family from Castlebellingham have joined the new three-year initiative, 'Batteries for Barretstown,' aimed at increasing awareness of battery recycling and raising much-needed funds for the children's charity Barretstown.
The Powering Positivity partnership hopes to energise consumers in their approach to battery recycling by providing new branded waste battery collection points in Lidl stores nationwide; facilitating increased numbers of batteries recycled and raising vital funds for Barretstown's camps for children and families affected by serious illness simultaneously.
Batteries can also be recycled free of charge in any retail store selling batteries, in schools, libraries, civic amenity sites or at one of ERP's free recycling events held across the country and all batteries collected will contribute towards the initiative.
Funds raised by 'Batteries for Barretstown' will help to Power Positivity by funding the charity's energy costs over the next three years. 'Batteries for Barretstown' will run across eight counties, including Louth, where ERP will distribute newly branded little green 'Batteries for Barretstown' recycling boxes to schools, libraries and retail outlets to support the campaign.
Launching the 'Batteries for Barretstown' campaign, Barretstown's CEO Dee Ahearn said: 'Batteries for Barretstown' battery recycling campaign is a very exciting project for us and we are thrilled to be involved in helping to motivate people to become more environmentally aware. Powering Positivity is enormously important to us in providing facilities for our campers and for their families, and we are very excited about the positive energy being generated by the campaign.'
Dominik Bartell, Dee Ahearn, CEO Barretstown, Mayeth Bartell, Trinity and Troy Bartell from Louth and Martin Tobin, CEO, ERP, and Deirdre Ryan, Head of CSR, Lidl.