Tuesday 16 October 2018

The millennial superpower and the housing crisis

Photo: Stock
Photo: Stock
Niamh Horan

Niamh Horan

If the thundering movement to repeal the Eighth Amendment has taught us anything, it is that young people are mobilised, politically in tune and willing to exercise their vote when it matters.

Couple this with the news that millennial spending power will overtake Generation X within two years and our politicians have a big problem. They have a problem because now millennials have grown up and are a working, earning demographic - the vast majority of whom are living in the capital - and nothing concerns these young people more than housing. And, yet either through bad governance or sheer ignorance, our politicians have failed to address it.

Millennials are no longer the kids to be written off. Leading US research group Pew defines their age as between 22 and 37. And in Ireland, they are more than half-a million-strong army of voters.

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