A bit Irish
• When not producing umbrellas, pens, bottle opener keyrings, or cuddly toys branded with insurance company logos, I spend much of my time travelling around Germany and other parts of Europe playing and singing Irish music. Regardless of where this life as a wandering minstrel takes me, there is one person I meet at nearly every gig: the cocky young guy who wants to get up and sing. He has learned a few guitar chords, can sing a bit, and is going to "rock the place" with something a bit cooler than my rendition of 'Whiskey in the Jar'!
The result is a complete car crash because the guy doesn't understand his audience, and he also isn't educated enough to be playing to that audience in the first place.
Martina Devlin seems to have been suffering from the same delusions when writing her piece (Irish Independent, July 5) on promotional merchandise/corporate gifts, and the Government's use of them during the forthcoming EU presidency. She neither understands our European counterparts, nor the function of corporate and promotional gifts.