Millennial Diary: Ciara O'Connor
As self-loathing reaches fever pitch after the excesses of the festive period, the cold, hard light of January traditionally sees us ripe for reinvention. In previous years, you might have partaken in 'Dry January' and pledged to go cold turkey on booze for the month.
This year, a new self-improvement project has taken the internet by storm: Veganuary. This month, over 120,000 people across the UK and Ireland have pledged to give up meat, dairy and eggs for the month of January - double the number of participants last year.
It's true that veganism has been gathering momentum of late - 'vegan' was one of the top 10 most used words in the fashion industry last year, and it's got a sexy celebrity following, from Brad Pitt and Liam Hemsworth to Miley Cyrus and Ariana Grande.