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Irish influencers are still selling luxury and free fizz in the middle of a cost-of-living crisis, but I’m not buying it

Ellen Coyne


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'The luxury that we see on our feeds is now way beyond the means of most ordinary people'

'The luxury that we see on our feeds is now way beyond the means of most ordinary people'

'The luxury that we see on our feeds is now way beyond the means of most ordinary people'

Who are you not going to see this Christmas? For the last couple of years, a lot of us had the noble excuse of public health to shield us from the awkwardness of turning down invites for drinks and dinners.

This year, it seems that, whether I like it or not, my festive outings will be just as few and far between as they were in the dark days of those “meaningful” Christmases. But my excuse this year is a little less noble. Perhaps it’s an unsavoury thing to say in a season that takes a hard line against Scroogery, but I simply can’t afford much more than one big night out this year.


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