Saturday 25 November 2017

Caitlin McBride: The IFTAs are finally moving in the right, stylish direction

Brian O'Driscoll and Amy Huberman
Brian O'Driscoll and Amy Huberman

The IFTAs are on the verge of something truly spectacular, something rarely achieved in pop culture - the transition from laughing stock to serious ceremony with street cred to boot.

When the 'Irish Oscars' were introduced 11 years ago, it received, as expected, equal praise and criticism.

The latter of which has haunted it to this day.

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