Friday 19 January 2018

Our children are put under too much pressure to succeed

'Children are growing up in a culture that is obsessed with grades'
'Children are growing up in a culture that is obsessed with grades'

Sinéad Moriarty

Forget about a career in teaching, the holidays might be good but you'll never earn over €300 an hour. A much more profitable career path has become available - nursery consultant.

Nursery consultants' fees start at €300 an hour and the consultants are in high demand. The consultants target money-rich, time-poor parents who want their children's educational path to begin at two years of age and to finish in a top university with first-class honours. A good nursery is considered the first step on the road to success. Some nurseries focus on teaching the toddlers eye contact and a firm handshake which will then help them move onto the next stage of their career ladder - getting into a good pre-school.

Sabine Hook, a former teacher who has now moved into the more lucrative nursery consultant business, was told by one father that Cambridge university then Deutsche Bank was the future he had mapped out for his six-month-old son.

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