Declan Lynch: Because in their world they're worth it
It seems that the guys in the hospitality suites are still loving what they see in the mirror.
'HAVE a free beer, you deserve it." This was the message posted on the door of a fridge full of beer at a recent corporate hospitality occasion in Dublin.
That would be Dublin, Ireland, in case you're thinking that the money-men of this country might somehow be feeling less than exuberant about their level of performance in recent times going backwards.
Going backwards for a fair few years now, it is the guys in the hospitality suites who have been making the calls which have brought us to where we are today. Making the big calls, and making the wrong calls, again and again.