Tiger, Tiger, Flying High: Russian airline shows its stripes for conservation
Russian airline Transaero has given a Boeing 747-400 an unusual makeover - the head of an endangered Amur Tiger.
The 'Tiger Flight' is a joint venture between the airline and the Amur Tiger Centre, aimed at drawing attention to the issue of Amur tiger conservation.
Transaero’s Boeing 747-400 (accommodating 447 passengers) was re-painted with the support of COALCO company, with a "special tiger colouring scheme" to be applied to some interiors of the aircraft's passenger cabin at a later date.
Amur tigers are the world's largest cats, according to Dublin Zoo, which keeps three of the animals - Ussuri, a young male, and 13-year-old sisters Zeya and Shilka - in their habitat located in the Fringes of the Arctic at the zoo.
They are also among the most endangered big cats, with just over 500 of the animals remaining in Russia, according to a 2015 survey cited by Transaero.
Although legally protected, the animals - also known as Siberian tigers - are still killed for their fur and body parts for use in traditional eastern medicines and as ornaments or charms, according to Dublin Zoo.
The Boeing 747-400, which includes the motto "Caring for tigers together", is designed to give a new impetus to debates on the protection of rare animals in Russia.
Passengers of 'Tiger flight' will have also an opportunity to watch documentaries filmed by the Amur Tiger Center as part of its inflight entertainment services.
"Only by combining efforts of people with the high sense of responsibility for the future of our planet, can we ensure a harmonious development of the present and future generations on the Earth," said Olga Pleshakova, CEO of Transaero.