The loves of my life: Malindi Demery
The bum-lifting-jeans expert chats about her favourite people, places and things.
My boyfriend, Danny. We met seven years ago on holiday in Spain - which, at the time, seemed so unlikely, but we're so similar. I'm sure it was always meant to be.
My grandad was a vet, and I have such fond memories of hanging around his surgery and playing with the animals. I say playing - it was more like trying to steal the puppies and kittens!
The moment of the day
Walking my dog in the morning. I go to the gym first thing, and love getting home to my dog, grabbing a coffee, and going for a walk before work. It's the most stress-relieving routine ever.
Seve by Tez Cadey - it's the ultimate holiday-feeling track. Well worth a quick Spotify search.
I'm not a film buff, but I love teary romantic films like Dear John. A good heart-wrenching blub, and I'm so happy.
Factfulness by Hans Rosling. I think it's a book everyone should read before they leave school. It's about basing your opinions on facts and not just media coverage. The world is actually a better place than we think it is.
My heroes are my parents. They have an inspiringly positive view of everything and they're such great crack, too.
My everyday outfit is a pair of Freddy jeans and a Rosemunde camisole - simple, comfortable and classy! But I'm constantly dreaming about being in a bikini.
A pair of Quay Australia sunglasses. I usually carry at least three pairs in my bag at all times. If I'm not wearing them, I'm probably using them as a hairband.
I hate to say my phone, but I'm constantly on emails, or swapping between a bunch of apps we use to run the business. My phone and my laptop are two versions of the same thing in my life.
The pet hate
Lateness. I get so anxious about being on time to things, both socially and professionally, so I get so frustrated when other people are late for me.
My sister, Elena, is my absolute rock.
She is my best friend and sidekick. We do absolutely everything together, and can't go an hour without talking.
Cavo Tagoo in Mykonos, Greece. The minute you walk in, the smell, the colour scheme, the infinity pool, the furniture, the staff - every part of it is incredible. I didn't want to leave.
Barbados. It is the best place. We usually go at Christmas. It has such a mix of rum shacks or fancy restaurants, with crystal-white beaches.
The beauty product
By Terry CC serum - it gives you a bit of brightness to make you feel alive in the morning.
The piece of advice
My friends slag me about it, but I go to bed early - it changes the game!
When I first started my company, Freddy, four years ago, we were invited to Verona, where they introduced us to Aperol Spritz, and now its my go-to drink.
I adore a rooftop bar, and I think The Ned in London is the best one I've experienced.
I love travelling; it's my favourite thing to do. I love exploring new places. I try to do as many short weekend breaks as possible - ideally, to places I've never been.
The part of my body
I cringe answering this sort of thing, but if I was to answer honestly, I would say my lips.
Vogue Williams is such an amazing Irish role model. She seems so genuine and down-to-earth, and I love her work ethic.
Work hard, but play harder, I like to work my ass off, but I also really make sure to reward myself with mini-breaks to keep myself sane.
It would have to be cheese; I love every single one! If there is a cheeseboard in sight, then it is not safe.
Sunday Indo Life Magazine