France's pride in being the world's wine capital took a knock yesterday when it emerged that almost three quarters of French people
confess to knowing next to nothing about the drink.
In a poll for the magazine Terre des Vins, 71pc of people questioned responded "no" to the question: "Do you have the feeling you have a good
knowledge of wine?"
When asked how much they knew about their national drink, 43pc of
respondents replied "nothing at all", while only 3pc replied, "a lot", and 26pc "a bit". Far from being the drink of the masses, wine in French society remains "very
elitist", the poll found. Wine literacy depends largely on which social class the consumer comes from, with
43pc of managers saying identifying themselves as connoisseurs, compared with 30pc of middle managers and 20pc of employees and 16pc of blue-collar workers.
Poorer French families said they never had the chance to develop their palate as fine wines were too expensive.
The figures were backed up by a wine shop owner, who told Le Parisien: "I'm appalled to see how little
people know about wine.