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Revealed: Retailers over-egging Black Friday sales by up to €950 by using prices from years ago

Customers need to be wary of retailers’ sales spoofing on discounts, writes Adrian Weckler

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Black Friday shopping on Grafton Street, Dublin. Photo: Gareth Chaney/Collins

Black Friday shopping on Grafton Street, Dublin. Photo: Gareth Chaney/Collins

Black Friday shopping on Grafton Street, Dublin. Photo: Gareth Chaney/Collins

Retailers are over-egging ‘Black Friday’ discounts with exaggerated price cut claims on some TVs, laptops and other electric gadgets, according to an Irish Independent investigation.

The worst examples include televisions where claimed discounts of more than €1,000 are actually only €150 cheaper than before, and headphones quoting outdated pricing from years ago.

The Indo Daily: The Black Friday backlash

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